NOC:Consumer Psychology (USB)

Special Price ₹760.00 Regular Price ₹950.00
In stock
SKU
109103136



Media Storage Type : 32 GB USB Stick

NPTEL Subject Matter Expert : Prof. Naveen Kashyap

NPTEL Co-ordinating Institute : IIT Guwahati

NPTEL Lecture Count : 20

NPTEL Course Size : 19 GB

NPTEL PDF Text Transcription : Available and Included

NPTEL Subtitle Transcription : Available and Included (SRT)


Lecture Titles:

Lecture 1 - Introduction to Consumer Psychology - I
Lecture 2 - Introduction to Consumer Psychology - II
Lecture 3 - Problem Recognition - I
Lecture 4 - Problem Recognition - II
Lecture 5 - Alternate Evaluation - I
Lecture 6 - Alternate Evaluation - II
Lecture 7 - Alternate Evaluation - III
Lecture 8 - Post Purchase and Consumption - I
Lecture 9 - Post Purchase and Consumption - II
Lecture 10 - Perception and Cognition - I
Lecture 11 - Perception and Cognition - II
Lecture 12 - Memory and Learning - I
Lecture 13 - Memory and Learning - II
Lecture 14 - Emotion Motivation and Mood - I
Lecture 15 - Emotion Motivation and Mood - II
Lecture 16 - Attitude and Attitude Change - I
Lecture 17 - Attitude and Attitude Change - II
Lecture 18 - Communication and Persuassion - I
Lecture 19 - Communication and Persuassion - II
Lecture 20 - Summary

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