Media Storage Type : DVD-ROM
NPTEL Course Name : Management Science - II
NPTEL Subject Matter Expert : Prof. R. Madhumathi
NPTEL Co-ordinating Institute : IIT Madras
NPTEL Lecture Count : 28
Lecture Titles:
Lecture 1 - Introduction to Marketing
Lecture 2 - Products and Product Differentiation
Lecture 3 - Segmentation, Targeting and Positioning
Lecture 4 - Distribution and Channel Management
Lecture 5 - Integrated Marketing Communication
Lecture 6 - Service Marketing
Lecture 7 - Finance - An introduction
Lecture 8 - Financial Statements
Lecture 9 - Business Analysis
Lecture 10 - Capital Budgeting
Lecture 11 - Budgeting and variance analysis
Lecture 12 - Introduction to Operations Managements
Lecture 13 - Facilites Planning Location Layout and Movement of Materials
Lecture 14 - Forecasting
Lecture 15 - Materials Management and Inventory Control
Lecture 16 - Production Planning Control
Lecture 17 - Case Studies
Lecture 18 - TQM
Lecture 19 - ISO Certification
Lecture 20 - Technology
Lecture 21 - Change Management
Lecture 22 - Models of Planned Change
Lecture 23 - Planned change:An introduction to organisational development
Lecture 24 - Business Organizations
Lecture 25 - Business Plan
Lecture 26 - Entrepreneurship
Lecture 27 - Entrpreneurial Skills
Lecture 28 - Estimating Financial Requirements and Source